The New Facebook Business Page

If you’ve been to your business page today you’ll notice a new message which states that on March 30th, 2012 all Facebook Pages will get a new design.  Yep, it’s official, Facebook formally announced today that the business pages will now take on the new design. I’m sure the next few weeks will shed more [...]

Subscriptions, Feeds, and Timelines, Oh my!

Seems that the most recent changes within Facebook as announced a few months ago still has a lot of marketers and business owners asking what it means to them.    I’ve been trying to focus on the facts, the feed, and the business page. The Facts: During the Facebook Conference, also known as F8 the Facebook  [...]

What does the consumer want?

At the end of the day, I strongly believe that if you focus the following 5 things, you’ll be successful in marketing your product:

1) Who is your consumer?

2) What do they want from you?

3) What’s the best way to engage in a conversation with them?

4) How can you most effectively get your product/service to them?

5) How will you track activity?