Facebook Timeline

If you are interested in building the new timeline before the soft launch (October 14th), visit this web site:  Create your timeline A series of interesting applications, views and features.  Just activated my timeline, very neat to watch this all unfold.  Very interested in what this means to the business page….more to come….

Recent Launch! Ayurveda Wellness Center & Holistic Spa

New Site Launch! Ayurveda Wellness Center and Holistic Spa Challenge: Ayurveda Wellness Center and Holistic Spa needed to establish a professional, user friendly, and search optimized website. Their current site was created several years ago and didn’t fully demonstrate the brand.  Additionally, the site lacked the ability to track, monitor and analyze activity.  Dr. Lina [...]

Making the most of Google Places?

Vanessa Capozzi, Owner, ieInteractive It’s been over one year since the introduction of Google Places (as a replacement for the Google Local Business Center), the name and look has changed but Google Places results continue to dominate search queries and with a heavy local slant. Google Places, in my opinion, is probably the single most [...]

Redeveloped & Redesigned Website

New Site Launch! The Skin Center Medical Spa Challenge: The Skin Center Medical Spa needed to establish a professional, user friendly, and search optimized website. Their current site was created several years ago and was troublesome for consumers to navigate. Additionally, the site did not offer an easy way to capture and report on data. [...]

What is Organic SEO?

  Lately it seems as if I’ve been asked this question a lot by my clients.  Surprisingly it appears as if most of my clients are just now learning the value of “organic” SEO rather than just PPC.  They all claim to “know” what it is, but when it came down to executing on that [...]

2010 The Year of the Dashboard

I guess I wouldn’t be a credible interactive marketer if I, too, didn’t post some sort of 2010 predction..right!  Well here goes it! Facebook fan page … Check, Twitter account…check, Business blog…check, Search Engine Optimization program…check, Pay Per Click campaign….Check, eMail communications…Check….and, oh yeah, business web site…..CHECK! Congratulations!  You have just entered into the phase [...]

Moms Rule!

I continue to be so amazed by all of the up and coming interactive gadgets created by moms (not to slight the dads or people without kids).  It’s amazing what having kids does to the brain when it’s time to figure out the best way to get the most done without breaking the bank!  This [...]

Social networks, blogs grab bigger share of Web – Business First of Buffalo:

Social networks, blogs grab bigger share of Web – Business First of Buffalo: Web surfers in the U.S. are spending about three times as much of their time on the Web on social networking and blog sites like Facebook and Twitter as they did a year ago, according to a new report from The Nielsen [...]

Top 50 Websites for ‘Net Professionals – Website Magazine – Website Magazine

For someone in pursuit of Web success it is crucial to invest time and money on those resources that will most positively – and consistently – impact your Web enterprises’ bottom line. This edition of Website Magazine’s Top 50 showcases the most important websites for Web professionals. Keep in mind that the sites on this Top 50 are not an acknowledgment of their effectiveness (the manner in which you approach them influences success, too) but rather their popularity among Web professionals, the business community and consumers.

What is most fascinating about a list of this nature is the variety of industries it spans and the type of marketing and development resources it highlights. Ten years ago you would have seen a much different landscape of the top sites for Web professionals. For example, while search engines still top the list of the most essential sites today, social networking sites are quickly gaining traction as they continue to garner more consumer, business and media attention.

Who can really keep up with social…anything?

Can anyone really keep up with the social requirements in front of us today?  Whether it’s Facebook, MySpace, LinkedIn, FriendFeed, or Twitter, the social aspect of these networks requires that one spend a great deal of time in order to be a true part of these communities.  Some require less than others, but there is a time [...]